Increased demand for quality fuel - Natachem sold more than 33 million liters of adi-diesel in a year
Since in April last year it started delivering at the market of Serbia additive- rich euro diesel - "adi-diesel", Novi Sad-based "Naftachem" sold more than 33 million liters of the fuel until today. Their adi-diesel is rich with special package of five additives of latest generation of renowned German producer. As Commercial Manager, Drago Papic, says in his interview for eKapija, Novi Sad-based company expects the growing trend to continue in the next period as well.
-Almost two thirds of our buyers were motivated to try new premium fuel. After excellent experience, they continued using adi-diesel. We offer to the market premium quality at competitive wholesale prices. In wholesale, in warehouse of "Naftachema" "adi-diesel" is available at the price which is 10 to 15 dinars lower than the price of similar products in retail shops – Papic says.
"Adi-diesel" is produced in modern warehouse of derivatives in Sremski Karlovci. Novi Sad-based company invested more than half a million euros in the facility for additive adding and fuel filtering. As our collocutor says, "Naftachem" is the only company in Serbia which has automatic system for fuel additive-adding under high pressure as well as with "Faudi Aviation" system for filtering of fuel with micro filters which are mainly used at airports for final filtering of air fuel and which constantly remove microorganisms from fuel as well as the smallest particles in line with EU standards.
- The idea was to use our own potential we had in derivatives warehouse in Sremski Karlovci and offer the market something competitors did not and that is additive-rich euro diesel of the latest generation – Papic outlines.
Clean engine – smaller consumption
"Adi-diesel" increases
engine power of the vehicle where it is used regardless of the fact that it is
a car, a truck or a tractor. The company also says that it improves burning and
guarantees better cold start and shorter time for engine start.
More than 230 firms is using adi-diesel
"Naftachem", as collocutor of eKapija says, during the past year, generated results better than expected.
- Through direct sale, we launched our fuel to big end consumers i.e. companies. These are mainly construction companies, transporters and agriculture companies as well as private gas stations which are not in the system of multinational giants.
This consumer group comprises some 230 buyers, more of which are 90 gas stations –Papic outlines.
"Pionir petrol", "Almex", "Gebruder Weiss", "Bata", "MK Grupa", "Lagermax", "Simtim", "Milšped", "Knez petrol" are some of adidiesel buyers.
Collocutor of our portal outlines that in the next period, "Naftachem" wants to focus more on promotion of "adidizel" among citizens of Serbia.
"Naftachem", thanks to fuel additive adding facility, ranked this year among finalists for the "Aurea" award delivered by our portal.
I.M.