Aleva in Russian market - 100 articles in Moscow's stores prior to end of 2010

At the end of the last year, Aleva signed the export contract worth about 8m EUR with national food distributor RKK from Moscow.

- We have started ambitious penetration of this big market and the presence of our products on the shelves of Moscow's largest market chains is growing. We have already delivered about 20 products to Russia, but our plan is to launch between 5 and 10 new products in that market every month and that total of nearly 100 our articles be offered to Russia prior to end of 2010 - said Miroslav Tomić, CEO of Aleva's branch office in Moscow.

Aleva's products entered the market of Russia few years ago, and they are included in the offers of the largest market chains in Moscow such as Mosmart, 7. Kontinent, X-5 retail group.

Aleva's products are also present in the regions of Krasnodar, Peterburg, Rostov, Nizny Novgorod, and even on the other side of the Urals.

Aleva will take part in Prodexpo Moscow 2010, which will be held between February 8 and 12.