Air Serbia Presents New Uniforms With Motifs of Serbian Cultural Heritage (PHOTO)

Celebrating ten years of operations under the name Air Serbia, Serbia’s national airline has designed new uniforms. The new design represents a unique combination of motifs of Serbian cultural heritage and the recognizable symbols of Air Serbia.

The uniforms were unveiled to the public last night during an event commemorating the tenth anniversary of operations under the name Air Serbia, and as of today, passengers will be able to see cabin and flight crew members, as well as ground service and Premium Lounge teams and sales agents in all Air Serbia retail shops wearing their new uniforms, the press release says.

It is added that, since uniforms are among the hallmarks of every airline, great care is taken in their design, and that, on this occasion, Air Serbia held a competition to which several fashion designers submitted their entries.

The visual identity change of Air Serbia is planned as part of the company's ten-year anniversary celebrations. Air Serbia CEO Jiri Marek believes that the new uniforms are fully in line with Air Serbia’s essence.

Designed by Milena Bojić, the new Air Serbia uniforms were made by Lus Textile. The toques were made by Ercegovac, and scarves and hats by Tribeca.

Air Serbia ad Beograd

Luss textile doo Draganići

Air Serbia

Luss textile

studio Ercegovac

Tribeca

Milena Bojić

new uniforms