Innovative digital accessories in Serbia - ASBIS wins exclusive right to distribute Cygnett products

ASBISc Enterprises Plc., a leading distributor of IT products in emerging markets across Europe, Middle East and Africa, has announced a partnership with Cygnett, a fast-growing company in the Apple accessories industry.

An exclusive distribution agreement was signed between the two companies, and it covers all 28 countries where ASBIS operates, mainly in the EMEA region. The first shipment to ASBIS sales channels was already delivered in December 2011.

This partnership will help fulfill the demand for innovative digital accessories through the wide network of ASBIS branches. Cygnett’s portfolio includes accessories for iPhone, iPad, Android smartphones and tablets, portable speakers, earphones, power products and laptop bags.

- We are very pleased with this collaboration with the number one Australian brand in the digital accessories market - Business Development Manager Lefkios Theodosiou explained.

- It will boost our offering of innovative and functional products with a fresh, fashionable design, to the channel. This is a logical step forward, considering Asbis’ solid strength as an Apple Value Added Distributor (VAD) in over 10 countries. Cygnett can count on Asbis’ reliability, expertise and professionalism to help them grow their market share - he added.